November 2, 2016
Thialf opens to the public
This Saturday Thialf will open it’s doors after an extensive rebuild both from the ground up and visually with new interior branding. DAY is very proud to have been involved from the start, creating the overall vision for the spaces and experiences within the stadium, working closely with Thialf and Architects ZJA.
Thialf’s foundations are already steeped in record breaking sport. Athletes have to focus on presentation, passion, knowledge and emotion alongside the public that feels the magic and history to want to challenge themselves. Recreation and performance are as one and DAY developed the concept of FOCUS as the main theme.
The track itself is naturally the main focal point, intensified with a lighting and colour plan that gradiates from light in the middle to dark on the edges drawing the spectator’s eye to the action on the track.
The glass wall around the track is a dominant factor of the building, making a distinctive and stunning canvas on which DAY used sections of different coloured blue foils to link it as one with the track. Information about skating performances, words and phrases used only in skating and encouraging quotes from athletes bring the membrane to life as spectators and visitors walk around.
A distinctive signage system with references to the cut out shapes in the membrane was also developed for use throughout the stadium. Specially designed icons and introducing new fonts, both with a sporty and fresh look, perfectly fits the new Thialf!
DAY has evolved this project from initial concept through to final design with interior design, graphic design of the membrane, signage and interior branding. DAY is thrilled to continue working on the realization of this immense project.
Thialf will host a free open day on 5 November from 1.30 PM until 4.00 PM. We hope to see you there!
To know more, read this article in NOS about the new Thialf